In today’s world, plastics are a necessity and their usage is highly widespread. However, it is important to be accountable for its use. As an industry, we need to rethink the way we view plastics as a way of driving business value while protecting environmental, social, and ecological assets across the value chain.
In association with the #IndiaPlasticsPact, a new initiative by WWF India and Confederation of Indian Industry, supported by WRAP, 𝐓𝐡𝐞 𝐒𝐡𝐚𝐤𝐭𝐢 𝐏𝐥𝐚𝐬𝐭𝐢𝐜 𝐈𝐧𝐝𝐮𝐬𝐭𝐫𝐢𝐞𝐬 𝐢𝐬 𝐬𝐞𝐭 𝐭𝐨 𝐞𝐧𝐡𝐚𝐧𝐜𝐞 𝐫𝐞𝐜𝐲𝐜𝐥𝐢𝐧𝐠 𝐫𝐚𝐭𝐞𝐬 𝐭𝐫𝐞𝐦𝐞𝐧𝐝𝐨𝐮𝐬𝐥𝐲. Incorporation of recycled content in products and the product packaging is set to grow while a huge demand for post-consumer (PCR) plastics. The Pact aims to create sustainable future for plastic recycling through four ambitious targets aimed to remove unnecessary and problematic plastics, redesign and recycle so as to circulate plastics within the value chain.
This supports the idea of the India Plastics Pact (IPP), which aims to stimulate sustainable growth in the plastics industry. 𝐓𝐡𝐞 𝐒𝐡𝐚𝐤𝐭𝐢 𝐏𝐥𝐚𝐬𝐭𝐢𝐜 𝐈𝐧𝐝𝐮𝐬𝐭𝐫𝐢𝐞𝐬 𝐢𝐬 𝐩𝐫𝐨𝐮𝐝 𝐭𝐨 𝐛𝐞 𝐚 𝐅𝐨𝐮𝐧𝐝𝐢𝐧𝐠 𝐌𝐞𝐦𝐛𝐞𝐫 𝐨𝐟 𝐭𝐡𝐞 𝐈𝐏𝐏 𝐚𝐧𝐝 𝐡𝐞𝐥𝐩 𝐬𝐡𝐚𝐩𝐞 𝐈𝐧𝐝𝐢𝐚’𝐬 𝐟𝐮𝐭𝐮𝐫𝐞 𝐩𝐥𝐚𝐬𝐭𝐢𝐜 𝐮𝐬𝐚𝐠𝐞.